Brand management strives to build brand assets and make it grow and evolve with time. The strategic brand management process is a plan that surrounds this goal. This process has four (4) key steps to it, planning, executing, controlling the marketing, and branding the strategies. In this article, we will discuss the key points of the brand management process. > Recognizing and Determining Brand Positioning and Condition: The first and foremost key point of the brand…"How to Create A Strategic Brand Management Process?"